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Beauty Decoded
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Beauty Decoded

 

You’d have to be a beauty genius to work out what all the jargon on your beauty and skin-care products really means. If you don’t know your AHAs from your antioxidants, read on. We’ve deciphered and translated the ingredients you’ll often find listed on your pots and potions, so you’ll know exactly what they do, why they work and whether you should be slathering them on.

The organic Pharmacy

Vitamin B3

Vitamin B3: for building-up the skin’s moisture levels
Vitamin B3 (also called niacinamide, niacin and nicotinic acid) is a helpful beauty healer as with regular use it will help your skin build a moisture barrier, preventing it from losing water and in turn keeping skin plump and vitalised. It is also an 'anti-inflammatory used a lot for aiding skin, when sensitive skin is an issue especially rosacea', according to Victoria Smith from the International Dermal Institute.

'It helps in the maintenance of healthy skin...symptoms of a shortage of vitamin B3 could be skin eruptions and inflammation' reveals Dr.Saul Alkaitis, scientist.

Found in foods such as apricots, bananas, lemons and figs, vitamin B3 is a natural substance and is kind to skin. Products containing it not only work as moisturisers but also help to exfoliate skin and encourage optimal cell turnover.

ELLE loves
Total Effects Mask, £11.99 by Olay at Superdrug
Rose plus Brightening Complex, £83.19 by The Organic Pharmacy

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  • L'Oreal Derma Genesis Day Cream Hyaluronic acid
  • Nude Peptides
  • ESPA Antioxidants
  • Nivea Coenzyme Q10
  • The organic Pharmacy Vitamin B3
  • Tigi catwalk Vitamin B5
  • the body shop, vitamin e Vitamin E

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