By Emily Cronin

It turns out that members of the ELLEuk.com team aren’t the only ones obsessed with Cheryl Cole’s hair. ‘Ask about her hair!’, everyone I told about our video shoot begged.

So when I met the singer in Cannes last weekend, that’s exactly what I did. Cole told me that she loves her new fringed haircut, as seen in her new video for Call My Name—but she’s already thinking about her next hair move.

‘For me it’s more about having fun and feeling different with what I’m wearing or what the occasion is,’ she said. ‘So for a new video, you do want to feel fresh. You don’t want the same hair that you had two months ago.’

Although Cole makes subtle changes to her hair length and colour, don’t expect her to venture into the riskier territory of pink ends or bright blue dye jobs. ‘I’m not that brave,’ she said.

She wouldn’t mind going back to red, but she’s happy with her roots for now.

‘I think brown is my fallback plan always because it’s my natural colour. And I think it’s the colour that always looks best. It’s nice to play with colour—I love experimenting with hair colour and changing it, a lot—but I always go back to brown.... It’s an easy decision for me and it’s something I feel comfortable with.’

Watch our exclusive behind-the-scenes interview with Cheryl in Cannes...

Cheryl talks shoes, paparazzi and the Queen's Diamond Jubilee with us here...

Read all about Cheryl's new hair here...