Girls Aloud bat their lashes with Eylure

My reaction when I head Girls Aloud were launching their own range of false eye lashes?  ‘Of course they are’, all five members of the band are rarely ever seen without them. 

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In honour of this great occasion, I’m leaving today’s BND in the hands of Girls Aloud number one fan Suzanne Scott who also happens to be ELLE’s Beauty Intern.  She met the girls yesterday and got a sneak preview of the lashes which are available from today.
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I’m wearing Cheryl’s lashes from the new Girls Aloud range for Eylure.  They are densely packed with a flattering flick at the edges that really open my eyes up.  As Cheryl puts it, “these lashes are uber Saturday night glitz”. 

False lashes are always going to be popular.  They offer instant beautification and the right ones will give you an amplified look without appearing fake.  Cheryl’s are not for everyday use, but if naturally enhanced is what you are looking for, try Nicola’s, which she describes as “demure looking”.  

Sarah, who credits herself as being the one to introduce the band to strip lashes, created her set with extra volume, and Nadine, who previously cut up and combined different sets of lashes to get the look she wanted (clever girl), layered shorter and longer lashes along the strip to give her set a more natural look.  Finally Kimberley’s design begins with shorter lashes at the inner corners and finishes with sweeping, long hairs at the edges elongating the eye with a feline effect.  

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 The girls told ELLE they jumped at the chance to create their own signature lashes and were involved in every stage of their development.  “It’s every girls dream to have your own (bespoke) false eyelashes.  You know that they are always going to fit perfectly and look just right”, says Kimberley who confessed that she would previously trim other false lashes otherwise the weight would drag her lids down. 

All five styles are £5 each and available from Superdrug from today, with other stockists House of Fraser, Claire’s, Boots and Debenhams to follow. 

www.eylure.com for stockists

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