Jessica Alba has signed on as Beauty Brand Ambassador for Braun. The beautiful actress and mother will feature in TV, print and online advertising, as well as in store campaigns, from this month.

‘Jessica Alba is a strong, passionate woman and an advocate for others – she is the perfect ambassador to talk about the role beauty and our products play in helping women to feel their best.

‘Braun admires her for her principles, her talents and her ability to juggle a demanding acting career with being a great Mum,’ said Alessandra Dolfini – Global Braun Marketing Director.

No doubt Alba will bring a touch of glamour to the world of hair removal.