Fearne Cotton has dyed her hair pink! So it was perfect timing that Fudge's Urban Colour Chalks, £5.99 (out July), landed on my desk. It's literally the easiest way to add colour to your hair and is perfect for beach holidays and festivals. Crayola bright hair has been a huge trend for a good few seasons now with no signs of waning.

You simply rub the chalk over your hair. I concentrated on the mid-lengths and ends, massaging the colour into my hair. It took all of five minutes but has completely changed my look. I had three compliments between my desk and the toilet (I had pink chalk all over my palms). The colours are pretty vibrant, but you can buy an Iced White chalk that you layer over the first colour to create a pastel effect if you prefer.

I'm hooked.