Robert Pattinson new face of Dior

Oh R.Patz, can you do no wrong?

Renowned for their classic and elegant scents, Dior fragrances have announced that actor Robert Pattinson will be the face of Dior Homme’s newest fragrance campaign.

No this broody-eyed picture of R Patz is not the campaign shot (not that we’d be complaining one bit if it were), Dior are withholding the official image for the meantime - most probably because they predict that we’ll be waiting impatiently with bated breath (which is true). R Patz has a way of doing that to us.

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The official campaign picture (which we will reveal soon) was shot by American photographer Nan Goldin and there will be a film to coincide filmed by French director Romain Gavras. We’re envisaging a close-up on those mysterious hazel eyes and cheeky smirk, but we digress...

He's come a long way from his first role in Harry Potter, and swept away our hearts as the mysterious, vampire-heartthrob Edward Cullen in the Twilight Saga. We’re all for his latest venture into the fragrance world, joining faces such as Jude Law and Jamie Dornan, and hope it’s only the beginning.

Keep the daydream going and flick through our bumper gallery of R Patz pictures from his ELLE Man of the Week...

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