From March 20, NET-A-PORTER is dipping a much speculated toe into the world of beauty retail.
A new beauty site will sit alongside the fashion category, so visitors can shop for both loves at one destination. Initially there will be a select edit of products - including niche brands like Chantecaille, James Read, Aesop and Sarah Chapman with more and more established brands to be added weekly.
Alison Loehnis, Net-A-Porters Managing Director, said: We are delighted to continue the expansion of the NET-A-PORTER brand with the addition of beauty. The move is a natural evolution of our business. We have already established ourselves as a truly global fashion destination and have a super sophisticated, discerning customer with an appetite for newness and the latest trends that extends beyond fashion.
Visit www.net-a-porter.com/beauty to browse the new beauty range.