So far this season we’ve seen plenty of ponytails but a favourite has to be this incarnation at Missoni courtesy of Eugene Souleiman, Wella’s Global Creative Director and ELLE friend. Billed as ‘haute couture meets biker boy’ it was an intriguing sight – from afar it looked like an undercut meets regular old pony but get up close and it became apparent that sides had been slicked into a French pleat (using Wella Professionals Stay Extreme Finishing Spray) and a section of hair smoothed over and down models’ backs. ‘I like the idea of contradictions’ says Eugene, ‘of masculine elements paired with something a bit more chic’, when you consider it’s a marriage of two textures too – super shiny sides and dry, matte lengths - we couldn’t have put it better ourselves.