Right so only a few hours before I head off to Milan for fashion week – boy what a busy month it’s been so far – but I couldn’t go any further without letting you in on my fashion week staple. No it’s not vitamin supplements or a huge pair of sunglasses to cover dark circles (although both do help) it is this: L’Oreal Professionnel’s new Playball Beach Fizz.

I spied it being used by countless stylists backstage at London fashion week and just had to have it. A few squirts into damp hair and a blast later I have the most PERFECT beachy, mussed-up do. It’s better than any salt sprays I’ve tried (and that's a lot) because it doesn’t make hair crispy but what it does do is similar to dry shampoo in that it adds a bulky, dry texture. That means you can get away without shampooing for that little bit longer, genius if like me, you barely have time to think at the moment, let alone wash your hair.

Out November 2010, £11.50