I have just come back to the office from a lovely catch-up with Andrew and Mathew of Malin+Goetz at the Dean Street Townhouse. Their range, if you haven’t heard of it, is simple unisex skin, hair and body products that use natural ingredients for their properties. For example, the Grapefruit Face Cleanser contains the fruit because it is naturally cleansing and exfoliating, while the shower gels include ingredients which are anti-bacterial by nature. It’s not all serious apothecary business though; I am a big fan of their rum and mojito candles.

The products are great quality and their clients trust them. How do they know? New Yorkers kept coming back to the store for skincare essentials throughout the recession, even though the products cost more than ‘drugstore’ finds. “People wanted to downsize, but still wanted quality – last year was actually our best year, I’m embarrassed to say” said Andrew Goetz. “Our skincare products don’t have 60 steps, they’re much more accessible than that” he added.

So what are the biggest sellers?

1 Grapefruit Face Cleanser, £24

2 Vitamin E Face Moisturiser, £36

3 Lip Moisturiser, £9

= 4 Detox Face Mask, £34 and Peppermint Shampoo, £15

6 Vitamin B5 Body Moisturiser, £28

Malin & Goetz is stocked at Liberty but will soon be available nationwide thanks to a high-end apothecary; can you guess which one?

Click here to buy the must-have products now...