Lara Stone fronts Prada's new fragrance campaign

Lara Stone (pictured backstage at Prada last season) has been announced as the new face of Prada's Infusion dIris fragrance.

By Amy Lawrenson and NonePublished: 17 March 2010

<p>The new Prada campaign was shot by acclaimed photographer <a href="http://www.elleuk.com/news/Star-style-News/Eva-Mendes-ads-for-Calvin-Klein-still-causing-a-stir">Steven Meisel</a> who is responsible for many of Prada's ads. Pretty, yet still sexy and

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The new Prada campaign was shot by acclaimed photographer Steven Meisel who is responsible for many of Prada's ads. Pretty, yet still sexy and alluring (just like the fragrance), the new campaign is much lighter than the old one. If you can manage to draw your eyes away from Lara's exquisite features, the bottle looks pretty good too.

Prada isn't Lara's only fragrance deal this season - the busy model is also the face of the Versus by Versace's scent. In fact, since announcing her engagement to comedian David Walliams she has become a bit of a household name over here, and her modelling career has gone stellar. She walked in the Givenchy and Chanel couture shows in Paris earlier this year and then offered her modelling talents to Hakaan and Stella McCartney at the International Collections.

Off the catwalks Lara is the face of Jaeger and Eres's ss 10 campaigns and took over from Madonna as the face of Louis Vuitton this season (don't worry M

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