If you don't know already, Essie is the industry's nail polish brand of choice. So when we heard it was launching a new shade, Furture Dreams, to raise money for the breast cancer charity of the same name, we were first in line to buy a bottle.
Front row, no self respecting editor would be seen without a neat mani and two coats of Essie's iconic barely-there shade Mademoiselle. But this September we suspect this new peony pink shade will make an appearance too.
All profits from the £9.95 shade will go to the charity set up by mother and daughter breast cancer sufferers Sylvie Henry and Danielle Leslie. Since starting the charity the duo have raised £300,000 but sadly this year Sylvie lost her fight with the disease. Danielle will now carry on with the charity while she continues to have treatment.More