She’s already the world’s highest earning model, but Gisele’s new multi-year contract with sportswear brand Under Armour will send her already impressive bank balance soaring.
Sources say that this is biggest of her career so far, far eclipsing even the £15 million, 5-year deal she signed with Victoria’s secret in 2000. In a booming sportswear market, it’s hardly surprising that the Under Armour, which currently takes over £300 million in annual sales, wants to link itself to the super-fit model mogul – and canny Gisele has the option of becoming a shareholder in the booming business.
Her husband, quarterback Tom Brady, has been a face of the brand’s menswear since 2010, but Gisele is the first non-sportswoman face signed to the brand, which has raised eyebrows – something which Under Armour has addressed in Gisele’s first video. If you want to criticise, you’d better take a look at this first – it doesn’t look like she will take Twitter abuse lying down…
