From sharp fringes to mermaid waves, the best backstage hair looks at London Fashion Week SS17.
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LAUNCHMETRICS SPOTLIGHT
Hairstylist Duffy coined this look, 'new wave glamour.'
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TOPSHOP UNIQUE SS17
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To start, he saturated the hair with L'Oreal Professionel Pli and Volume Mousse, then rough dried it and bundled up into a high ponytail to get some root lift. Now for the most important part - the 10mm curling tong, which he worked down half inch sections of hair.
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Burberry Prorsum SS17
LAUNCHMETRICS SPOTLIGHT
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Erdem SS17
LAUNCHMETRICS SPOTLIGHT
How to make a wrapped braid look instantly more romantic? Dishevel it a little. And a simple black ribbon helps too.
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Erdem SS17
LAUNCHMETRICS SPOTLIGHT
Hairstylist, Anthony Turner used L'Oreal Professionel Beach Waves Wild Stylers to get the dishevelled texture and pulled out random pieces around the hairline to soften it.
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David Koma SS17
LAUNCHMETRICS SPOTLIGHT
A strict centre part + high shine ponytail = easy glam.
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Ashish SS17
LAUNCHMETRICS SPOTLIGHT
For Ashish, waist-length plaits (on men and women) were adorned with Indian and Hindu jewellery. To give the hair guts to hold the style, it was prepped with Toni &Guy 3D Volumiser Spray.
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EMILIA WICKSTEAD SS17
Oh what we'd give to be able to do this every morning to our own hair. Luke Hersheson was the mastermind behind these cool-but-cute French braids. His key product? John Frieda Sea Salt Spray.
'This hair is prim and proper but cool at the same time,' backstage regular, Anthony Turner told us. For a high shine finished he plied the hair with L'Oreal Professionel Mythic Oil.
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JW ANDERSON SS17
Rather than opting for a severe parting, Anthony used just his fingers to rake the hair over to one side for a more casual feel.
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JW ANDERSON SS17
Whilst sharp fringes...
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JW ANDERSON SS17
And cool buzz cuts were left to do their own thing.
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House Of Holland SS17
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Continuing with the ongoing theme of individuality, Cos Sakkas took a laid-back approach to the hair look. Characteristic cuts and styles were celebrated, whilst individual textures were amped up with Label M Sea Salt Spray.
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HOUSE OF HOLLAND SS17
For variation, some models were given simple ponytails or loose plaits. The one uniting factor was the soft pieces pulled out around the face.
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House Of Holland SS17
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Micro-fringe? Hell yes. We love this unlevelled blunt style.
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Julian Macdonald SS17
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Hair legend Sam Mcknight, took inspiration from 80's supermodels - 'think Cindy Crawford emerging from the sea in Ibiza' - with this damp, really rather sexy style. L'Oreal Paris Elvive Mousse was his key product.