With a huge range of at-home hair dye and DIY colour treatments available, changing the colour of our hair is as ingrained in our beauty routine as painting our nails.
Colouring really dark hair, however, is not always as easy as it is for our fair-haired sisters. There are enough bleaching horror stories out there to put anyone off trying.
But fear not, because beautiful, pastel-toned highlights are not a million miles out of reach.
We spoke to some top hair experts to understand the different ways to colour your hair and how they can work for you.
First of all, a few questions answered:
Why is it so difficult to colour dark hair?
Ivan Iovlev, Creative Director at Colournation salon explains that Asian hair is far more resistant to product than western hair. "The cuticle layer is stronger on Asian hair and it is one of the only hair types where the true colour black is found."
Hair texture also poses a challenge when it comes to colour. Many view Afro Caribbean hair as coarse and thick, but it is actually one of the most fragile hair types to work with. The hair shaft is different to western and eastern hair, in that it is not the same thickness from root to end. Afro hair has undulations along the length of the hair which causes weak points and is easily prone to breakage.
Why won't my hair look like it does on the box?
Even without the challenges of inherently stubborn or damaged hair, there's still the matter of depositing a visible colour into the hair. Dark haired girls will know the feeling when your hair is definitely the colour of the "before" picture, but the "after" is never as vibrant as it looks on the box.
"Hair has a base colour that is only revealed when you lighten it," reveals Tiff from 3Thirty salon. "If you strip the tone out of black hair, you initially end up with a deep red brown colour, but bright colours will not show up. As you bleach dark hair, it will progressively move from red, to copper, to golden, and finally to yellow - where you can then dye it blonde or vibrant colours."