We earn a commission for products purchased through some links in this article.
29 Celebrities Who Completely Changed Their Look By Going Platinum
Icy blonde never looked cooler
Although some celebrities change their hair as quickly as they do outfits, when it comes to visiting the salon, few decisions are harder than choosing a new colour. See the celebs who've managed to surprise us by going from classic brunettes to bleach blondes…even if it was just temporary.
Zendaya Coleman
Zendaya swapped her signature brown wavy hair for a sleek platinum pixie at the British Fashion Awards in December 2017. While the look was just a wig, it's not the only time the star has tried blonde hair for a night. She's worn blonde bobs and pixies previously at events (all wigs).
Selena Gomez
Gomez sported brunette locks in October on the set of her upcoming film with Woody Allen, but the star debuted her platinum look at the American Music Awards just a few weeks later. After spending nine hours in the salon, she's not planning to change the colour any time soon, she told E! News.
Marion Cotillard
The French starlet debuted her new look in Milan in September. She has famously stuck to being a brunette, Harper's BAZAAR reports, so the change came as a shock to fans.
Lily Collins
The iconic brunette went platinum on Instagram on November 30th. The look appears to have been just for social media, as she's been back to brunette since posting.
Demi Lovato
She quickly went blonde in October 2016, with an Instagram debut, but switched back to brunette that same month.
Orlando Bloom
In yet another Instagram reveal, Orlando Bloom went from brunette to platinum in September 2016, giving us throwback vibes to his Lord of the Rings look.
Zoë Kravitz
The ELLE US January cover star revealed her platinum look on Instagram in 2016. She told Vogue that maintaining the colour requires a religious combo of Olaplex and coconut oil.
Solange Knowles
The Grammy winner debuted her platinum style during NYFW this past September. She originally showed off the colour with long blonde braids, Refinery29 reports, but then surprised fans with a photo of her blonde afro on Instagram.
Kristen Stewart
Kristen Stewart debuted her daring blonde style at the premiere for her drama Personal Shopper, in March. She went from a dark brown cropped cut to a bleached buzz courtesy of stylist Bridget Brager, Fashionista reports.
Vanessa Hudgens
The singer and actress posted an Instagram in August, featuring her platinum switch-up (a wig, it'd be revealed later). She followed the bombshell with a video of her singing to Taylor Swift's 'Look What You Made Me Do.'
Miles Teller
Miles Teller unveiled his total transformation (including eyebrows) at the 2016 ESPY Awards, and as E! reported, Twitter had a meltdown. The star responded after reportedly dying his hair for his role in Only The Brave (per the DailyMail), by apologising to the internet.
Kylie Jenner
Hair chameleon, Kylie Jenner styled her Versace gown for the 2017 Met Gala with a platinum blonde bob. She explained the choice on an episode of Life of Kylie. 'When donatella [sic] wants you to go blonde .. you go fucking BLONDE 👩🏼,,' she captioned her Instagram.
Kim Kardashian West
The reality star went platinum in September, but it wasn't her first time as a bleach blonde. She also made the switch during Paris Fashion Week in March 2015, but it only lasted for three weeks.
Nicole Kidman Debuts A Peroxide Blonde Bob
Zendaya Is Officially In Her Blonde Era
Elle Fanning's New Bob Haircut Sings Spring
Is That Kendall Jenner With A Pixie Cut?