Camille Rowe stars in the official trailer introducing the newest member of the Dior fragrance family, Dior Poison Girl.

And the lovely lot over at Dior have given us an exclusive first sneak peek of the new video campaign.

Join the ELLE team as we watch it for the first time:

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Have you ever wondered what goes on behind the scenes of a Dior fashion shoot? Well, wonder no more, because we've been given the behind the scenes footage too:

Let us know your thoughts by tweeting us @ELLEUK!