Your Facebook feed is about to be filled with purple hearts, and ironman masks as yesterday Mark Zuckerberg announced he has bought popular selfie filter app MSQRD.

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The app that has been being shared more than pictures of avocado on toast lets users add funny filters on their face (Popular ones include Leonardo DiCaprio winning an Oscar, and animal faces) while they record live videos or take photos. 

Cara Delevingne is already a big fan, and so will you be. 

Coming soon to a Facebook feed near you…