London has some big names on its schedule, but what it’s really famous for is its unrivalled ability to nurture and provide a home for emerging talent.
Danielle Scutt is one of these talents and at her spring summer show, she nailed it. Whether it was in spite of, or because of the criticism her past collections had received, she went back to her roots – her youth in fact- and referenced thugs, skin heads, and male subcultures to create an cool, slick show.
While Snoop Dog and Dead Prez blasted out, ruffled body con T-shirt dress emblazoned with 2Pac made an appearance, and the models paid homage to Lisa ‘Left Eye’ Lopes by brandishing black eyeliner stripes under their eyes. Tartan details on dresses and ‘Thug Life’ tees referenced more rebellious influences, while braces, crisp white shirts and straight-cut, low slung jeans played on the androgyny theme.
Aside from the more obvious cultural references, there were some beautiful, well-cut pieces which demonstrated her real skill. Ruched, stiff pink shimmery skirts paired with tailored shirts with oversized pockets could be worn straight from the catwalk. The huge, stiff ankle grazing parka less so, but we still want it in our wardrobe anyway.
It may not be a collection for the masses or attract the big name editors, but being so focussed and well executed will go a long way in building her reputation. And she did LFW proud.