Like many other brands, Opening Ceremony has been skipping a traditional runway show for the past few seasons. But now, the New York-based designers are going where no other fashion house has gone before: Disneyland.

Posting a video montage starring none other than Mickey Mouse, the brand took to Instagram to reveal its next runway show will be held on March 7th at the happiest place on Earth.

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Notably, this will mark the first time that Disneyland's California location has hosted a fashion show in 40 years. Opening Ceremony has yet to reveal any more details about the show, but it will reportedly feature current season merchandise in a see-now, buy-now format.

Of course, the brand's decision to once again skip New York Fashion Week comes as no surprise. Founders Carol Lim and Humberto Leon have been experimenting with different fashion show formats over the past two years. The brand has staged a ballet performance show and a political pageant in lieu of a traditional runway show for some of its past few collections.

It's unclear whether Opening Ceremony's Disneyland show will be inspired by Disney characters (or perhaps even feature them as models on the runway), but either way, the show is guaranteed to bring a much-needed dose of fun into the traditional Fashion Month calendar.

From: AR Revista