Sipping Moet, indulging in Godiva chocolates and enjoying a huge 25% dicount on anything bought last night, 2,000 ELLE readers arrived at H&M's Bond Street store in London to hear the announcement and shop with the stars.
Actress Camilla Rutherford, models Jade Parfitt and Jasmin Guinness and presenter Sarah Jane Crawford attended the launch party and shopping night, along with VV Brown who was confirmed last night as the live act that will perform at The ELLE Style Awards Party.
'It's only the second time we've had a live performance, so it's very exciting', said Lorraine Candy last night.
Click to see our film of last night's party on ELLE TV
Click here now for your chance to vote for the ELLE Style Awards 2009 and see who the A-list think should scoop an award.
By Laurelle Gilbert
Posted: 28th January 2009
