Beyoncé for H&M?

Latest fashion rumour

We love a fashion rumour, and though neither the star nor the brand will confirm as yet, word on the (high) street is that Beyoncé is the next face of H&M.

The singer was spotted taking part in a glamorous photoshoot whilst on holiday in the Bahamas last week, wearing a printed bustier and a red flower in her hair.

And when one of her backing dancers tweeted, ‘First day of trial in the Bahamas! H&M all set … go’ the rumour mill went on overdrive. The tweet has since been deleted.


So is this the latest celebrity and fashion partnership on the cards? If so, it would come at a good time for the singer, who is on the cusp of releasing a a new song with her former band Destiny’s Child, as well as a self-directed autobiographical TV film, on HBO.

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