Selfies à la Karl

Lagerfeld's selfie-friendly store...

Here at ELLE, we've always been advocates for a good selfie, but ever since that infamous epic shot at this year's Oscars ceremony, the trend has skyrocketed in popularity. Now with the monochrome icon, Karl Lagerfeld himself giving the nod with his store's new selfie-friendly dressing rooms, we're all filters at the ready.

That's right, a feature of Karl Lagerfeld's new flagship Regent Street store that has has tech fans particularly excited are his iPad-equipped dressing rooms: all for the purpose of capturing your shopping experience, selfie-style.

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Mini iPads will also be scattered throughout the store, and will allow shoppers to browse the extensive collection online.

Twitter and Instagram-friendly, the iPads are connected to the internet, and feature a variety of enhancing filters, encouraging shoppers to 'Kapture, Kreate & Post'.

Well, we don't need anymore persuading than that.

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