H&M hosts a star studded store launch during London Fashion week

After a long - and we mean long Mr Pugh - day spent mostly queuing outside of some of East London's smelliest bins waiting for some of London's hottest designers shows to start, last night we needed a good party.

By ELLE UK and NonePublished: 14 February 2008

And H&M willingly obliged, hosting a star studded bash to celebrate the opening of their new London flagship store on Regent Street.

Kimberley Stewart, Peaches and Pixie Geldof, Kelly Osbourne and Perez Hilton (wearing a 'Save Britney t-shirt) sipped champagne and listened to Mark Ronson - who played with a live band all night - whilst the rest of us headed straight for the huge cake table, laid out with rows of Laduree macaroons, strawberry pyramids and every other cake imaginable.

There was also the chance to get snapped with H&M's giant love roses in the make shift photographer's studio - just in time for Valentine's Day! Ahh! Thank you H&M.

By Laurelle Gilbert

Posted: 14 February 2008

Advertisement - Continue Reading Below