The ad campaign shot by Tim Bret Day features the lines wet-look Emmanuelle styles but also cute 1950s shapes and nautical prints but all with their trademark naughty but nice details. Spot silver chains on the Vicky rope print bikini and too-cute-to-be-true removeable frilly armlets on the Arianna pink and purple print bikini. We predict a rash of fashionistas wearing their armlets away from the pool-side and out clubbing - they have all the hallmarks of the next micro-trend.
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By Lianne Ludlow
Posted: 23 April 2008
