House of Hackney for Asos

Collection launches today

House of Hackney has designed a capsule collection for Asos – and it goes online today.

The 18 piece collaboration with Asos, entitled ‘Dalston Tart’, mixes the label’s London Rose print with traditional tartans, all splashed across everything from velvet dungarees and neoprene dresses to biker coats and sweatshirts. It has a polinshed, nineties grunge vibe that we’re powerless to resist.

House of Hackney has only existed for three years but it’s already gone from strength to strength. Founded as an interiors company by Javvy M Royle and Frieda Gormley with a mission statement to ‘take the beige out of interiors, it added a clothing line sparked by a collaboration with Opening Ceremony and has since added men’s and accessories lines too – so you can buy a dress covered in the same print as your sofa with wallpaper to match.

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The new collaboration launches today, with prices starting at £40. Happy shopping!

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