Karl Lagerfeld is set to open his first London store next year – but it’s not where you’d expect.

Instead of setting up shop on Bond Street or the ever-popular Mount Street, Lagerfeld’s new home will be a huge space on Regent Street. According to WWD the 2,700 sq ft will be the brand’s largest European flagship and will open its doors in March.

The theme of the store will be black and white – of course – and as well as picking up Lagerfeld’s women’s and men’s collections and a veritable array of limited edition pieces, you’ll also be able to take snaps of yourself in the in-changing room photo booths and leave messages for Karl in the digital guest book. We can't wait.

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