Solange Knowles x Puma

This is going to be good...

We've long suspected that having your own shoe line is the new celebrity fragrance, and now pretty much the coolest possible person on the planet has confirmed it.

Solange Knowles announced yesterday that she is Puma's newly appointed art director and creative consultant - not with a standard press release, of course, but with a picture posted to Instagram showing a pair of legs diving into a pool, topped off with some seriously covetable kicks.

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'It is in my new role that I am able to express my love for not only design but the conception of creative ideas, and the execution of them by curating amazingly talented teams,' Knowles says.

'I’ve had so much fun producing special content, ad campaigns, events, and working alongside the awesome Puma team with some of my favorite emerging artists, photographers, graphic designers to create activations that really celebrates both mine and Puma’s approach and philosophies.'

Sounds like some seriously solid work has wrapped already. We can't wait to see (/wear) more of it.

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