We love a good fashion week rumour, especially when it involves one of our favourite celebrities. Belstaff is set to open the doors to its hotly anticipated London flagship store tonight with a huge cocktail party, complete with motorbike parade. The launch is such a big deal that the brand cancelled its New York presentation to concentrate on its planning. But this is no ordinary store launch. If whispers are to be believed, the brand will also be unveiling its new face. Hotly tipped to be the chosen man? Former ELLE cover star, David Beckham.

Becks is already a fan of the brand and has been spotted more than once sporting a Belstaff leather jacket. And he can ride a motorbike, so perhaps he’ll be leading the cavalcade. We will, of course, be there ready to bring you all the news as it happens, so make sure you’re following us on Twitter and Instagram.

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