Streatham-born 44-year-old supermodel Naomi Campbell is direct and demanding. You just don’t say no to Naomi.

So who better to grill other celebrities on their lives and careers?

Yahoo Style has commissioned a new series, I Am Naomi, which will be part reality drama, part talk show.

This is not Naomi's first TV project. As a mentor on last year's modeling reality show, The Face (which Naomi also executive produced) she delivered cutting one-liners with steely composure. Her sound bites were the show’s highlight – she was frequently unimpressed and it made for excellent viewing.

'I think there's something so unpredictable and ... spontaneous about her,' said Joe Zee, editor in chief of Yahoo Style. 'But my favorite part about Naomi is that a lot of people don't know how hysterical she is, full of bites. You've seen her on TV before and she's always so funny and really engaging.'

'So many different people from different walks of life love her,' added Zee. 'She was with Hillary Clinton the other night and she knows Oprah and Justin Bieber is obsessed with her. I thought, 'Who else can get the cross section of people that Naomi can?''

No transmission date is set for the show as yet. In the meantime, look out for Naomi in Empire, the addictive, record-smashing US import that’s a mash up between classic, Eighties television show Dynasty and the hip-hop world.