The New Face Of Balenciaga Is Sam Smith

From singer to model...

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When you’re an award-winning International superstar singer, it can be hard to decide what your next move in the industry should be. For Sam Smith, he’s now added model to his already glittering CV.

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He’s revealed on his Instagram account the upcoming collaboration with fashion giant Balenciaga with not one, but four, campaign images bearing the hashtag #BalXSamSmith. 

Shot by photographer Josh Olins, the campaign reveals a dark and moody side to Smith as he poses in the Autumn/Winter menswear collection. The full campaign is due to be released this summer.

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