First Look: H&M x Balmain

Prepare for Balmaination…

H&M Balmain is coming, and we've got the VERY first look at the collection that’s already one of the most talked about collabs on the high street. And it’s not even on sale yet.

Apart from the obvious - It’s H&M BALMAIN, people - our excitement levels shot up a gear after witnessing Kendall Jenner and Jourdan Dunn owning the Billboard Music Awards red carpet back in May, wearing the form-flattering, embellished designs, from the new collection.

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Now we are excited to reveal that inside ELLE’s October issue (on sale 3rd Sept), we have the exclusive first look at the incredible pieces you’re going to covet when #H&MBalmaination drops, including how you could be amongst the first to shop the collection when it hits stores on November 5th.

Until then, we have the latest tease from H&M, featuring Balmain creative director Olivier Rousteing talking all things Balmaination; as well as candidly talking about growing-up as an orphan and how clothes were his way of creating an identity. A total must-watch.

 
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