Shellys footwear reborn

Grunge girl boots and houndstooth loafers

If you have one eye on autumn/winter 2013 already, you will know that grunge is back in a big way – and what better way to nail the trend than go back to the source.

Shellys, the footwear brand that defined the decade – with its grunge-girl boots and school shoe loafers – has been revived by Aldo, who recently struck a deal for the global license. The label actually launched in the 1940s, but exploded in the 1960s, bringing platform shoes and Chelsea boots to a swinging London. In the 1980s, collaborators included Vivienne Westwood, Jean-Paul Gaultier and Katherine Hamnett.


This season, for their first collection expect clumpy, buckled boots, houndstooth loafers, and platform Mary-Janes. Dainty? Perhaps not. Desirable? Definitely.

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