Last night, Puma creative director Rihanna celebrated the launch of her first Fenty Puma by Rihanna ready-to-wear collection by greeting throngs of fans at Bergdorf Goodman and SIX:02 in New York.
Puma also debuted Fenty Puma's Fall 2016 campaign photographed by Willy Vandeperre and styled by Alastair McKimm. It features models Fei Fei Sun, Cong He, and Sang Woo Kim.
Find out where to shop the collection in stores and online here.