Stuart Vevers is telling tales Tales Of Spain, that is.
Loewes latest covetable capsule collection is cropping up everywhere on the London party scene right now. Its hard to miss and not just because its hero satchel is dangling from the arms of Tali Lennox, Amber Le Bon and co but thanks to its bright colours and bold prints, which come direct from the Loewe archives.
Hence the name, you see.
I wanted to bring together two of Loewe signatures leather and print, Vevers tells us of the collections inception. I think that's what makes this collection new.
Print has become a signature for us for clothing and scarves, but to print on leather goods is something new and in fact it took us a fairly long time to find a way to make it work technically. To get the definition of the print we wanted whilst maintaining the softness of the leather that Loewe has become known for.
We wanted something that felt optimistic and playful. The prints all reference Loewe's Spanish heritage. The Manton de Manila, Spanish Butterlies and Spanish Barocco: I think they are the three most recognisable of Loewe's prints. They all have a bold, flamboyant look.
Access to the archives, he adds, is a real perk of the job.
You can imagine with an archive of over 5000 silk scarves there is such a crazy assortment, some great pieces and some crazy things, he says. The 80s section has some pretty full on prints, but they have a certain bold charm.
So, now hes based full-time in Madrid, whats his favourite thing about Spain?
Its a cliché, but the light here is amazing. I think its one of the reasons people wear so much colour. Its just works.
Loewe's Tales Of Spain satchels are stocked at Selfridges, priced £895.