Once in a while a bag comes along that changes the 'it' bag game and for 2017 it is the 'Gabrielle' bag - Chanel's latest arm candy.

It has been a while since Chanel had pushed out a new shape of bag, I mean they have been busy building rocket launchers and the like, but in the world of luxury accessories about to flood your Instagram feed - this is exciting.

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This isn't a 2.55, the Gabrielle is more than just an icon it's modern to it's core through the ability to wear it seven different ways. That is right no longer do you need a shopper, a cross body, a shoulder bag, a bucket bag and a fanny pack (yes that's right this double as a fanny pack) the Gabrielle does that all for you.

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And what's a bag launch without a killer video to go alongside it? Kristen Stewart serves up all kinds of great as she shows us just how excited we are going to get for the Gabrielle bag. Like chandelier crashing, dance around the room, get totally out of breath excited.

Available to buy now.