Cult Brand Paper London Is Now Doing Swimwear And We're Very Excited

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PAPER London is a firm favourite among the UK fashion set and is steadily picking up speed among the A-list crowd both here and abroad, with the likes of Solange, Margot Robbie and Kate Hudson wearing the silky designs.

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With all of the garments being produced in London, the crisp, structured and luxe designs are an easy way to build the Capital city into your wardrobe. But with the relatively high price tag, it's likely you'll only have invested in the odd special piece.

But today, PAPER London fans can rejoice, for the brand has just made its first foray into swimwear, with the launch of capsule collection Plage by PAPER London.

The swimwear in this new additional range is not only typical of the brand's frilly, luxe, feminine heritage, it's also mega affordable.

Much like the Hunza G swimsuits of the last couple of years, we can see these becoming in Instagram fave.

Heart cut-out swimsuit - £170 | Scallop frill swimsuit - £170

Happy shopping.

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