Before we get to the severed heads, let's start with the references. At a post-show press conference, Gucci creative director Alessandro Michele said his primary source for today's show was A Cyborg Manifesto - a 1984 essay by Donna Haraway which questions the boundaries between humans, animals and machines.

'It talks about the relationship between being and becoming; about what we are and what we want to become,' he said. 'We are the Doctor Frankenstein of our lives."'

And, according to the show's notes, the event centred on cyborgs.

A model presents a creation by Gucci during the women's Fall/Winter 2018/2019 collection fashion show in Milan, on February 21, 2018 | ELLE UKpinterest
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'Gucci Cyborg is post-human: it has eyes on its hands, faun horns, dragon's puppies and doubling heads.'

So, yeah, that goes some way to explain what we saw at the Fall-Winter 2018 show in Milan. Gucci is arguably one of the world's hottest brands - it's why you can't move for trickled-down versions of their interlocking Gs, animal prints and embroidery. And you can now also add 'life-size replicas of your own head' to that list.

One model grew a pair of horns, another held a striped snake (a replica, of course), while one carried an endearingly cute baby dragon down the catwalk. A third eye was also stuck to middle of one model's forehead, and sneakily plastered onto several hands.

Models present a creation by Gucci during the women's Fall/Winter 2018/2019 collection fashion show in Milan, on February 21, 2018 | ELLE UKpinterest
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As ELLE UK editor Anne-Marie Curtis, explains: 'From the minute we saw the operating bed set-up centre stage on the catwalk it was clear something 'different' was going on at Gucci.'

The catwalk set was transformed into an operating theatre complete with overhead LED lights. The walls were painted in waiting room green and featured real surgical beds.

But, as Curtis explains, 'Harry Potter meets sci-fi schtick aside' it was the clothes that really stole the show.

Models walk the runway at the Gucci show during Milan Fashion Week Fall/Winter 2018/19 on February 21, 2018 in Milan, Italy | ELLE UKpinterest
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The runway featured everything, from 'sweeping silhouettes to crystals and brocade, mannish tailoring worn with vintage-esque dresses, delicate floral embroideries and velvet suiting,' she says.

If you're looking for matchy matchy, this collection isn't for you. Checked skirts were worn with clashing prints and patterned trousers, a shredded metallic pink tweed skirt suit was paired with a three-tiered cream necklace, an oversized browny-red bag, and a knitted balaclava.

Models at Gucci in Milan AW 2018 | ELLE UKpinterest
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The New York Yankees logo was a recurring theme, cropping up on large floral bumbags and pink over-the-ear hats. And the 'ugly chic' trainer trend is going absolutely nowhere: not only are the gum soles getting bigger, Michele wrapped a jewel-encrusted strap around the outside of his (amazing, but good luck with those in the rain).

'The show was a buzzing with a multitude of ideas realised into Alessandro's singular vision. A brilliant, clever, beautiful one indeed,' says Curtis.

Who needs a Gucci bag when we've got baby dragons?