CFDA launches Instagram award

Most stylish in social media

Forget arty shots of bacon sandwiches, or Yet. Another. Sunset. Because Instagram is going high fashion – and now there’s an award to prove it. The Council of Fashion Designers of America (CFDA) has announced the first ever Fashion Instagrammer of the Year prize, which will be part of the prestigious CFDA Awards on 2 June.

The winner will be selected from a group of eight nominees – namely @aguynamedpatrick, @amy_stone, @bessnyc4, @dapperlou, @donalddrawbertson, @hokaytokay, @paridust, and @troprouge ­– who were chosen by the CFDA committee of industry insiders. But in true social-media style, it’ll be us, the followers, who get to decide the winner. The Instagrammer who gets the most ‘likes’ for pictures tagged #MyCFDA will scoop the accolade, with the results announced on 30 May.

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While they won’t appear on stage at the ceremony (no teary ‘I’d like to thank God and my iPhone 5 camera’ speeches, sadly), the winner will get to take over the CFDA account for the evening as their official Instagram correspondent.

Check out the nominees now via cfda.com/instagrammer-of-the-year. We guarantee you’ll be inspired.

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