Fifty Shades of lingerie, homewares and beauty products

The author of the racy novels has signed a merchandise licensing deal

E.L. James, the author of the astoundingly successful Fifty Shades of Grey trilogy, has signed a licensing deal with UK-based Caroline Mickler to create a line of merchandise that will include a lingerie collection.

The Hollywood Reporter writes that, ‘Mickler is considering Fifty Shades-based lingerie/sleepwear, apparel, fragrances, beauty products, bedding, home furnishings, and stationery, jewellery and adult products aimed at adult women.’


If you haven’t yet read (and blushed through) the books, they follow Anastasia, a virgin university student who begins a relationship with a slightly older billionaire who leads her into a world of S&M and bondage. After a bidding war, the film rights were sold to Universal for £3.2 million and Bret Easton Ellis has said that he wants to write the screenplay.

We’re hoping for a collection of sensually saucy smalls in the line of Agent Provocateur or Coco de Mer. But maybe not so expensive that you wouldn’t mind if they were ripped off.

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