Cameron Diaz puts the link in Tag Heuer

?Cameron Diaz has been announced as the new brand ambassador and muse for Swiss watchmaker Tag Heuer.??????????

Joining Maria Sharapova, Leonardo Dicaprio and Lewis Hamilton as the ‘wrist’ of the brand, the A-List actress will bring her own touch of star quality to the role, this time playing ‘The Link Lady’ for its latest womenswear collection.

Diaz has admitted in the past to being selective with her collaborative choices, but clearly this felt right. She told WWD, "The Link Lady is modern, sexy and elegant, and I'm equally comfortable wearing it on the red carpet or in my day-to-day life."

Advertisement - Continue Reading Below

The three year partnership will also see both starlet and brand work together on a series of campaigns to raise awareness for gender equality and female empowerment – here here!

Click here for Cameron Diaz's Style File

Check out our SS12 Accessories Report

Kate Middleton engagement, navy Issa dress
Celebrity Style
Share
Kate Middleton's Iconic Engagement Dress Can Be Yours For £99
​Daniella Helayel, the designer behind Kate's navy Issa dress, has created a new collection for Monsoon - and it features a very familiar...
Lily James August 2016 Burberry
Celebrity Style
Share
This Month's Best Dressed
​​​Who's wearing what, where​
September ELLE - Trial A Trend
Trends
Share
Team ELLE Trial The Trickiest AW16 Trends
Three writers take on the trends that terrify them ​​
What to wear
Share
Every Throwback Fashion Instagram Account You Need To Know About
​A daily dose of wardrobe inspiration
Advertisement - Continue Reading Below