It is so unprofessional. I have never paid a celebrity and I will never do it. Its stupid, she told the Telegraphs Stella magazine for an interview that will publish this weekend.
What do they show you in the papers after a fashion show? Not the clothes, but the celebrities who are being paid to sit at the show.
Appearing at a major brands fashion show is often an obligation of campaign stars contracts, but even unaffiliated stars can request fees as high as $125,000. No designers will go on the record about paying appearance fees, but public relations executives said that such talent wrangling has become the norm.
They will all hate me for [talking about] it, Farhi said. I don't give a ---- because I think it is abominable.
With runway shows serving as ever more visible marketing vehicles, we cant say were surprised to receive official confirmation that (a) pay-for-attendance happens, and (b), see that no one who engages in the practice would comment.
It turns out designers arent alone in forking out cash for front-row seatshave you heard the one about the front rowers who paid for the honour of their view? Let the speculation commence...
Keep up to date with all the front row celebs during show season in our catwalk channel