The effortlessly chic and undeniably beautiful Clémence Poésy is returning to the Chloé
fold as the face of its new, as-yet unnamed, fragrance.
The model-come-actress who appeared alongside Blake Lively
in Gossip Girl, an ELLE favourite fronted the labels Chloé Eau de Parfum ads from 2008 to 2010, alongside Anja Rubik
and Chloe Sevigny.
Claire Waight Keller, Chloes Creative Director, told WWD: '[Clemence] captures in her spirit both the effortless, free nature of Chloé but also the playful charm that is so true to the maison and what is so modern now.'
The new scent will hit shelves in September.
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