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Feed your shopping addiction and do your bit for charity...

Diane von Furstenberg dress

If you’re feeling the urge to splurge today but want to keep you conscience clear then we may have the perfect answer. Cool new ethical auction website Buy Once Give Twice launches this evening with a launch party at Old Billingstate this evening and, at 8:35pm precisely, will begin trading.

The idea behind the site is to offer shoppers the opportunity to give something back while indulging in their favourite pastime. Everything available to bid on has been donated for a specific charity and whether you snap up a Diane von Furstenburg dress (pictured) or Vivienne Westwood’s book ‘Opus’, around 90% of the proceeds will head straight to a worthy cause.

Lot categories range from lifestyle and holidays to fashion and concerts, so whatever your shopping weakness you’re bound to find something that catches your eye. Credit cards at the ready...
Click here to visit www.buyoncegivetwice.co.uk

By Emma Sells

Posted 17 April 2008

You heard it hear first: London's legendary denim boutique run by jean genie Donna Ida is launching online.

From next month the treasures of Donna Ida in Knightsbridge will be available to buy online. The website will stock 20 premium and designer denim labels including Stella McCartney's new jeans - which are hitting stores right now. The site will also feature a 'Denim Dilema' section which will offer advice on which fit is right for which shape.

Until now the store has been a mecca for denim fans in London and for anyone visiting the capital wanting to find the perfect pair of jeans. Now you can get the Donna Ida experience anywhere in the world.

'We have built up such a great fan base of customers in store, a lot of whom travel and want to refer us to their friends and want to keep up with the latest trends while they are out of the country' Donna told us.

But will the online experience be the same as the service Donna provides in store? 'Our new website provides answers to all denim dilemmas and features a denim diary updated regularly to keep customers abreast of street trends and customer preferences. Plus now [you] can shop with us 24 hours a day even if they cant get to the store.'

The new www.donnaida.com goes live on September 1st.

By Laurelle Gilbert

Posted: 20th August 2008

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