But what's extraordinary about Ms Bruno is the varying ways you can wear her clothes and the broad client appeal.
The catwalk shows are styled (by Vanessa herself) with many layers to reflect the bohemian muse which Lou Doillon - the label's face and fan - encapsulates so well. But step in to a store and it's filled with minimally dressed shoppers after her brilliantly cut coats or knitwear. That's the beauty of the brand - it can fit in with everywoman.
The autumn winter collection referenced Russia with peasant dresses, fur collared duffle coats, embroidered blanket capes and floaty lace smocks. But there are no show notes because there is no prescribed way of wearing it.