Yesterday the fashion world was abuzz with rumours that H&M had signed up Lanvin for its next designer collaboration. This morning we can confirm that the rumours are indeed true and that the women's and men's collections will hit stores in November.
Just how Lanvin's luxe creations will translate onto the high street remains to be seen but Lanvin's artistic director (and ELLE's hero) Alber Elbaz said, 'I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world.'
The collections will be unveiled on 2 November before hitting stores on 23rd November. Mark your diaries now...More