Eco Chic is chock full of super stylish buys - and all of them are kind to the environment which will add an air of smugness to your shopping trip. It is the brainchild of the Environmental Justice Foundation, and they've roped in a whole host of designers to help. On the ground floor you'll find organic T-shirts illustrated by Richard Nicoll, Luella, Giles, Jenny Packham and more.
The store is only open until May 4th, so rush down their now if you want to green your wardrobe. You can find it at 57 Carnaby Street.More