The legal struggle started after the wife of the U2 front man, Ali Hewson, filed a emergency injunction against Stella McCartney's company who had named their latest fragrance STELLANUDE, to prevent Stella releasing the perfume. Ali felt the name was too similar to her high-end range of organic beauty products and hoped to launch a trademark infringement case.
In the battle of the eco loving rock royalty designers, (Ali also runs eco brand Edun, while Stella uses only vegan leather and designs an organic range as part of her label) Stella won as the judge felt that with £4.1 million worth of fragrance already manufactured and ready to be distributed, Stella and fragrance licensee YSL Beaute Limited, would lose far more from the disruption of not being able to launch the fragrance than NBL would lose from not gaining the injunction.
A full trial action could still take place, if the companies fail to come to an agreement in the meantime. It was revealed that part of the reason for the emergency injunction was that Ali intended to launch a perfume as part of her Nude range and had, back in 2008, refused Stella McCartney the right to use the title Nude for a perfume. Both women are proponents of organic, natural living, so let's hope they can settle the debacle in the spirit of all that is eco.
By Lianne Ludlow
21 August 2009More