Victoria Beckham:The new face of Marc Jacobs

Victoria, so often considered the kiss of death for a designer, has been refused the loan of many designer collections, including Christopher Kane and Burberry in the past. So, it's a controversial move for Jacobs, and we suspect he knows it!

The collection Posh will front has already caused much drama. Back in September at New York fashion week not only was the show three hours late (which angered every fashion editor in Manhattan) but the chaotic show featured unfinished garments, underwear as outerwear and accessories that were turned on their head with heels coming out of the side of shoes and purses stuck on the outside of handbags - which many felt were just too crazy to be taken seriously and made a mockery of fashion.

This latest move seems to echo that sentiment. "People are going to think it's very odd", Marc Jacobs said this weekend about the campaign images shot by fashion photographer Juergen Teller. They feature Victoria popping out of gift wrapped boxes and posing by a car with her initials, VB, on the hubcaps. An ironic commentary on the nature of celebrity? A great way to cause another stir within the industry? Or both? Jacob's says it's all because he is fascinated with the Beckhams and the culture of celebrity today, but we think he knows he's being just a little bit naughty. Either way, we're fascinated too and can't wait to see those pictures come spring.

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By Laurelle Gilbert

Posted: 3 December 2007