With a new Head of Womenswear at the helm, a flagship store revamp in the works and a coolly polished collection soon to hit the shop floor, Jaeger is looking seriously good for a/w 2013. And we can bring you an exclusive first look at what youll want to buy with the new season campaign.
The new 1960s-inspired shots were photographed by Lachlan Bailey and stars model and Jaeger favourite Ruby-Jean Wilson. It showcases the fresher, more modern direction that the brand has taken for the new season under the watchful eye of Colette Brown, the new Head of Womenswear. The highlights? Well be hunting down the oversized cocoon coat, the fabulous tan leather barrel bag and the beautifully embellished shift dress come autumn.
Ruby-Jean, who appeared in the high street brand's look-book last season, told us, I love the collection and the way Jaeger takes classic shapes and styles and brings them into the 21st century. The collection is so effortlessly chic. And working with the team is always so much fun!
Scroll through above to see the full campaign.More